IMPORTANT: This Advertiser has requested that applicants MUST be National Residents / Valid Work Permit-holders. Other applicants need not apply.
As chief author for Opower’s online presence, you will be responsible for analyzing, developing, writing, and editing content that showcases Opower’s energy industry thought leadership and helping to market that content online
A centerpiece of Opower’s enhanced website presence will be a new blog centered around “OpowerTrends” pieces -- feature analyses examining how Americans are using energy and how that’s relevant to policy and pop-culture questions about how we lead our lives. Opower has data from 30 million homes and unprecedented capability to look at how Americans use electricity in their day-to-day lives. You would be the lead writer and analyst for OpowerTrends pieces looking at questions like: When do we use the most energy? Who among us uses more energy in their homes? What are the most common misperceptions about energy use? How does energy use change with age? What’s the net energy impact of events like the Super Bowl? Your efforts will seek to demonstrate the enormous potential value in home energy data, further position Opower as the nation’s leader finding insights in this data, and offering thoughtful analysis the informs a wider public policy and sociological debates.
You would also lead drafting of other content for the website, manage Opower’s social media content, and work to establish relationships to build Opower’s online brand and market our content. Examples of this work may include working with our product team to develop posts about new features, commenting and highlighting materials on other sites that is relevant to Opower, drafing content for Opower’s social media platforms, and working with Opower’s Marketing team to publicize OpowerTrends, Opower events, reports, and announcement.
In this position you will report to the Senior Director for Policy, and work closely with Opower’s Vice President for Marketing and Strategy and Opower’s Analytics team.
Job Responsibilities:
- Taking Opower data and developing discrete pieces of thought leadership, that can be shared externally.
- Coordinating internal resources (analysts, graphic designers, and executives for review) in producing OpowerTrends content.
- Driving readers to Opower's website, by producing interesting and provocative content.
- Helping manage the company’s social media presence.
About You:
- Minimum Bachelor’s degree.
- 3-7 years experience working in journalism, writing, and/or new media.
- Extensive experience with writing, editing, and publishing of content online.
- Quantitative background, including proficiency and familiarity with basic statistical analysis.
- Passionate and energetic; experience in technology, energy, or climate policy is a plus.
- Excellent oral and written communication skills.
- Deadline driven, outcomes oriented.
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